About The Gentry
The Gentry is a Kenyan grooming brand built around one overlooked idea: the part of a man’s routine nobody talks about is the part that affects his day the most.
Why we started
Chafing, sweat and odour below the belt are nearly universal and almost never discussed. Most men in Kenya improvise — talcum powder that clumps, bar soap that strips the skin, body spray that stings. None of it is designed for the job.
We started The Gentry in 2024 to build products specifically for that part of the body: gentle enough for delicate skin, strong enough for a Nairobi commute, a gym session and a full working day.
How our products are made
Every formula in the range is pH balanced for intimate skin, free of parabens and harsh toxins, and dermatologically tested before it reaches a shelf. We would rather reformulate than ship something that irritates.
- nuutGuard — an anti-chafing liquid powder that dries to an invisible, friction-reducing barrier.
- nuutFresh — an intimate deo spray that neutralises odour and cools on contact.
- nuutWash — an activated-charcoal all-in-one cleanser for body, hair and intimate areas.
Building Men
“Building men” is not a slogan we bolted on afterwards. Confidence is cumulative: it comes from a hundred small things handled properly, and personal care is one of them. A man who is dry, clean and comfortable carries himself differently — in a meeting, on a date, at the gym.
That is the whole brief. Everything we make has to earn its place in a routine a man will actually keep.
Where we operate
We are based in Nairobi, Kenya, and deliver countrywide — Nairobi, Mombasa, Kisumu, Nakuru, Eldoret, Thika and everywhere in between. Orders are placed on this site or directly over WhatsApp, and paid by M-Pesa, card or cash on delivery.
Last updated 2 November 2026